April 14, 2010

From Beer News.org: Samual Adams Beer Lovers Choice options revealed

I noticed this on BeerNews.org on Monday-

Every years according to Boston Beer company code- they must release a couple new beers into the market. The last several years they  have been doing it through a Beer Lovers Choice.  They will put out tasters and voting boxes and a variety of events so beer consumers can cast their vote.

I remember a few years back it was Irish Red.
Last year the Noble Pils beat out Pale Ale as the new Spring seasonal.
The 2010 options were announced Monday.
And its not too much of a surprise that they have been two trending beer styles for the last couple years-=
        Belgian Style IPA                                                                                             American Rye Ale

No comments:

Post a Comment