February 16, 2011

The Profitability of Craft Beer by Greg Koch, Stone Brewing

Greg Koch of Stone Brewing took some time to produce this 5 minute video on the profitability of craft beer. I encourage all publicans/distributors to take a break and watch it.


  1. Thanks for posting this. I haven't seen the economics of the situation laid out so clearly ever before. I particularly like how he keeps coming back to, "but is this who you really want to attract to your establishment?"

  2. what a pompous prick